Market Research
Primary and secondary research into the trends shaping a client's industry and category.
We are International Business for Bruins.
Business. Without borders. At UCLA.
- 15+ Countries
- 20+ Majors
- 120+ Alumni
- 60+ Members
- 1 Team
The one-and-only Bruin-led consultancy for global-minded business.
Founded as the first undergraduate international business organization at UCLA, IBB is a tight-knit community united by a passion for shaping the future of a globalized business landscape. With members from all across the world, we promote cross-cultural collaboration and build expertise in global business at UCLA and beyond.
Consulting built on a genuinely global perspective.
Tapping the perspectives of UCLA's international student body, clients get a global-minded approach to overcoming challenges and finding opportunities — from market entry to growth road mapping, delivered as data-driven insight and strategy they can act on.
Operations Analysis
A close read of how the business runs day to day, and where cost or capacity is being lost.
Data Analysis
Turning a client's own numbers into a clear, decision-ready picture of what is working.
Market Entry
Where to go next, how to get there, and what it takes to compete once you arrive.
Product Development
Strategy for current and potential products that widens both margin and revenue.
Brand Strategy
Positioning and identity work that makes a distinct brand legible to its market.
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Interested?
Whether you're a student passionate about making real-world impact, or a business looking to harness new opportunities, we'd love to learn more about you.